All your questions answered here, seriously.

Could we discuss this in a meeting?

Short answer is no.

People need meetings because they are hesitant to hire a service.

Let me tell you something.

I do ads and I do them very well.

I did it for over 10 years.

I worked for small, medium, large, and very large companies (including Monopoly Go, $1.3B revenue in 2024).

If you are still hesitant, you might be afraid of investing in ads and losing money.

Who owns the creative work?

You do. The copyright for all deliverables included in your purchase belongs to you.

Can you send me an invoice?

It's 2026 and I use Stripe, it will send you an invoice automatically.

What happens after the purchase?

I'll send you an email with further instructions.

Can I pay you in Bitcoin?

Yes.

Send me an email to bitcoin@marketingforapps.com with the services you want to purchase and I will send you an address.

What if I already have an Apple Ads representative?

Look.

You can send a BMW M series (expensive car) to a local mechanic.

They might even manage to change your oil without breaking it.

But don’t expect them to use high quality oil.

And forget about getting your ECU properly tuned.

How can I track revenue and avoid MMP (third party analytics)?

No. You don't need third party analytics for Apple Ads.

You can use AdServices framework to attribute revenue to campaigns.

Check it out here:

What does this service typically cover?

Finding the proper angle for your Apple Ads screenshots by doing CPP tests for each of your main keywords.

Adding high quality keywords by doing keyword research.

What kind of permissions do you need?

After the purchase, I'll send you a 5-minute guide to start working together.

In short, you'll need to invite me to your Apple and Meta accounts with a marketing role.

How many app does this include?

One.

If you need ad services for more than one app, email me at teo@marketingforapps.com

Can I buy both Meta Ads and Apple Ads services?

Yes.

Pick Standard or Premium for one channel, then add the second one at a discount. Google Search Ads can be added too.

Do you offer ASO services?

Yes. ASO texts, App Store localization, screenshots, icons and more.

What if I am scared of wasting money on ads?

Who doesn't?

The App Store is filled with dead applications and all of them have something in common, they are waiting for organic traffic to come.

Spoiler: it won’t.

Isn't it too expensive?

Let's be honest for a second.

Making good ads is not 10 minutes of writing and adding some color theory.

Today's business is all about sales.

If you have no sales, you have no business.

Some call it product market fit. I call it revenue.

What I do is find sales angles from your users, then transform them into profitable ads.

If you think that is not worth it, don’t hire me.

How do I know you won't just burn my budget?

I try every ad before scaling it.

Then I use proper tools to monitor and stop the losing ones, if any.

Will I lose control over my campaigns?

Usually I manage the budget, but I can create the ads and campaigns and leave it to your team.

I tried Apple Ads before and they didn't work.

You just had poor screenshots.

How are we going to communicate?

Email.

A few high quality emails is enough to discuss the initial strategy.

Meetings are for people that need friends, period.

I prefer to deliver.

Will the leads actually be high quality?

Yes.

The real meaning of 'quality leads' is more paying users.

It's all about finding the proper angle to bring high quality leads.

What is a campaign optimization?

A full review of one campaign: keywords, bids, budget and ad creatives, with the changes applied.

Does my ad spend change the price?

No.

You pay your ad spend directly to Apple, Meta or Google. Your plan price stays the same.

Are there long contracts or hidden fees?

No.

Does this include an Apple Ads account?

No.

Add the one-time setup if you want me to set it up for you.

How do you measure Return on Ad Spend (ROAS)?

Using tools like Appsflyer, Branch, or any other Apple analytics partner, we attribute revenue to specific campaigns.

What does this service typically cover?

Finding a high converting angle for your Meta Ads by making creatives for each of your campaigns.

I tried Meta Ads before and they didn't work.

You just had poor ads.

Does this include a Meta Ads account?

No.

Add the one-time setup if you want me to set it up for you.

Do you run my ads too?

Not with this product.

You get the screenshots, you manage your marketing channels yourself.

If you want me to run your ads, check out my services.

What is CTR?

How many people see your app on the App Store and actually download your app.

Does CTR increase sales?

Yes, sales follow CTR. The more users, the more purchases.

More importantly, it brings even more sales in the long run, since CTR is a key factor in climbing App Store search positions.

Why not do this myself?

I crafted over 1k professional App Store screenshots to drive target user attention and A/B tested over 10k variants.

More conversions, more downloads, more revenue.

I get to know your app, business model and competitors before designing the screenshots.

I avoid common mistakes that may get your app rejected by App Store reviewers.

Can I get the Figma file to make my own edits later?

Yes. Add the "Original Figma File" package inside Stripe Checkout and I'll include the original .fig file so you can edit it whenever you need.

Do I need to wait until the app is complete?

I can work with design files.

However, Apple will reject screenshots whose UI is different from the final app.

What do I need to give you to get started?

After the purchase, you will see a message requesting:

App name or link.

List of features or a short app description.

Your app audience and target audience.

Access to the app design in every device format you need (iPhone, iPad, Android, Mac…): a Figma link, screen captures or a TestFlight invite with prefilled data and all features unlocked.

Access to premium features.

(Optional) Your paying audience, app icon and current conversion rate.

Why is the minimum number of screenshots three?

Three screenshots is the minimum required by the App Store.

What's the difference between the App Store package and the App Store + Google Play package?

"App Store Screenshots" includes iPhone 6.9" and 6.5" and iPad 13" screenshots.

"App Store + Google Play Store Screenshots" adds Android Phone, Android Tablet and the Google Play Store Featured Graphic.

What if I don't need iPad screenshots but they are included?

No problem. Email me and tell me which resolutions you need.

Do you translate the screenshots?

Yes, for an extra fee.

You send me the exact text translations and I export the screenshots in every language.

Can I split one package across several apps?

No.

Each package includes the research for one app only. If you need screenshots for multiple apps, purchase one package per app.

In which format will I receive the screenshots?

JPG. You can also add the original Figma file to your purchase.

Do you run my ads too?

Not with this product.

You get the video, you manage your marketing channels yourself.

If you want me to run your ads, check out my services.

Why do I need an App Preview Video?

It boosts ASO, helps your app rank higher and grabs attention while users browse the App Store.

One customer got a +4.15% CTR increase just by adding a video. It was a 69k+ ratings app, and the bigger the app, the harder it is to move the needle.

Does the video always autoplay?

Almost always. iOS decides when to autoplay, and it skips it when the user has low battery or a bad connection.

Can I use the video in my ads?

Yes. Use it on your App Store page, in Custom Product Pages, and in your Apple Ads and Meta Ads campaigns.

Do you translate the video?

Yes, for an extra fee.

You send me the exact text translations and I export the video in every language.

Can I get the video file to make my own edits later?

Yes. Add the "Original video file (CapCut)" package inside Stripe Checkout and I'll include the original CapCut file, so you can edit it with CapCut on macOS.

Do I need to wait until the app is complete?

I can work with design files.

However, Apple will reject a preview whose UI is different from the final app.

Do you run my ads too?

Not with this product.

You get the icons, you manage your marketing channels yourself.

If you want me to run your ads, check out my services.

What is included in Icons for A/B Testing?

I create 3 different icons focused on conversions that you can A/B test for your app. It helps with ASO.

Do I need a new icon for my app?

Mostly yes. Even if you have a good-looking icon, it's worth trying.

One customer got a +75% CTR increase with just one icon A/B test. The icon is the first thing users see and remember.

Do you run the campaigns too?

Not with this product.

You get the banners, you run Apple Ads yourself.

If you want me to run the campaigns, check out my Apple Ads service.

What is a search results banner?

It is the ad your user sees at the top of the App Store search results.

Right after they typed a keyword.

That is the moment with the highest intent in the whole App Store.

Why not just reuse my App Store screenshots?

Your screenshots speak to everyone.

A search results banner speaks to one keyword.

Someone searching 'budget planner' and someone searching 'expense tracker' want different things.

Same app, different promise.

What's the difference between Static and Video?

Static gets you image banners. Video gets you a video banner.

Each one is built around a different sales angle, so you can test them against each other.

What do you need from me to get started?

After the purchase, I'll send you an email asking for:

Your app link.

The keywords you bid on, or want to bid on.

(Optional) Your current Apple Ads results per keyword.

Who owns the banners?

You do.

How many apps does this include?

One.

If you need banners for more than one app, email me at teo@marketingforapps.com

Do you translate the banners?

Yes, for an extra fee.

You send me the exact translations and I export each banner in every language.

Isn't it too expensive?

One banner that lifts your tap-through rate pays for itself.

More taps from the same budget means cheaper installs, every single day the campaign runs.

If you think that is not worth it, don't hire me.

Do you offer App Store screenshots too?

Yes. Screenshots built to win the tap on your App Store page.

Do you run the campaigns too?

Not with this product.

You get the headers, you run Apple Ads yourself.

If you want me to run the campaigns, check out my Apple Ads service.

What is a product page header?

It is the ad your user sees while browsing another app's product page in the App Store.

Usually a competitor's.

They are already interested in an app like yours. They just have not met yours yet.

Why not just reuse my App Store screenshots?

Your screenshots speak to people who already found you.

A product page header speaks to people who are about to download someone else.

It has to give them a reason to stop and look at you instead.

Same app, different job.

What's the difference between Static and Video?

Static gets you 3 image headers. Video gets you 5 video headers.

Each one is built around a different sales angle, so you can test them against each other.

What do you need from me to get started?

After the purchase, I'll send you an email asking for:

Your app link.

The competitors whose users you want to win.

(Optional) Your current Apple Ads results for the product page placement.

Who owns the headers?

You do.

How many apps does this include?

One.

If you need headers for more than one app, email me at teo@marketingforapps.com

Do you translate the headers?

Yes, for an extra fee.

You send me the exact translations and I export each header in every language.

Isn't it too expensive?

One header that wins a competitor's user pays for itself.

More taps from the same budget means cheaper installs, every single day the campaign runs.

If you think that is not worth it, don't hire me.

Do you run my ads too?

Not with this product.

You get the ASO texts, you manage your marketing channels yourself.

If you want me to run your ads, check out my services.

What do I get?

A document with curated ASO texts to complete your App Store listing: title, subtitle, description, keywords and promotional text.

What's the difference between Standard and Complete?

Complete includes everything in Standard, plus two keyword lists.

Negative keywords, to avoid keyword cannibalization.

Competitor keywords, for brand conquest campaigns.

Do you run my ads too?

Not with this product.

You get the localized texts, you manage your marketing channels yourself.

If you want me to run your ads, check out my services.

What do I get?

Listing: a document per language with your title, subtitle, keywords, description and promotional text, ready to paste into App Store Connect.

Screenshots: your current screenshots with the headlines localized, ready to upload.

Is this just a translation?

No. Users in each country search with different words, so every language starts with its own keyword research.

The texts are written around what people there actually type, not translated word by word from English.

Which languages should I start with?

I'll suggest them based on where your downloads come from and which markets have room to rank. Many apps start with the storefronts that read more than one language, for extra keyword space.

Do you localize screenshots too?

Yes. I localize the screenshots you already have for $35 per language. Need new screenshots first? See App Store Screenshots.